The University’s Corporate and Visual Identity

This is a reminder that the University has user-friendly guidelines and a house style guide to help staff use St Andrews’ visual and corporate identity – with particular reference to the use of the University crest and associated logos. The 2018 edition of the Corporate Identity Guidelines can be found here:

The Corporate Identity sign-in webpage has a PDF of the Guidelines together with drop-down menus from the Guidelines with options to download University logos and various templates. The contents of the 2018 edition of the Corporate Identity Guidelines include:

Essential elements of the University logos

Presenting the University’s charitable status information


Using logos on clothing and merchandise

Email signatures (Please ensure that your Email signature follows the agreed layout –  The Times and Sunday Times logo should be removed.)


Large format academic poster templates

Pull-up banner templates

PowerPoint presentations

University webpages

Please take time to familiarise yourself with the Guidelines. An email will be sent out to all office administrators and Heads of Schools/Units with the Guidelines as an attachment and a request to share with all staff.

The University’s house style guide provides information when writing content both for print and online.

If you have any queries associated with the use of the corporate identity and the logos, please contact Lesley Lind:

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